The Washington Times - July 11, 2012, 08:04AM

Looking to be defined on his own terms, presumptive GOP Mitt Romney rolled out a new television ad aimed at Hispanic voters in which one of his five sons shares his vision of his old man.

The Romney camp says the “I Invite You” commercial is the eighth TV ad in Spanish that it has run since the beginning of the year. It comes as President Obama and his Democratic allies have ratcheted up their attacks against the former Massachusetts governor’s work at Bain Capital Romney’s and his persona wealth, while challenging him to come clean about the offshore assets by releasing more tax returns.

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“I want to tell you who my father is, Mitt Romney,” Craig Romney says in Spanish in the 30-second spot. “He is a man of great convictions. He’s been married for over 40 years to my mom. Together they have five sons and 18 grandchildren. He loves our country greatly. What he has achieved has been through hard work — and it is with that same dedication that he will fight to get our country on the right track and create jobs.”

The ad closes with him inviting voters to “get to know him, and listen to his ideas.”

The Obama camp, meanwhile, showed no signs of relenting in its attempts to follow in the footsteps of his father, George Romney, by releasing more than just his 2010 tax returns and an estimate for 2011.

In a nearly 1-minute Web video, the so-called Obama for America’s Truth Team poses the question: “Why would Mitt Romney invest millions of dollars in the Cayman Islands?”

The spot features old footage in which Republican Chuck Grassley of Iowa says during a committee hearing that the “only real difference that I hear between investing in Cayman Islands and investing in the United States, or the only way that the Cayman Island investments are superior is the possibly of avoiding a U.S. tax.”

“I don’t think that is something the American public would agree with, or appreciate,” he says.

Another clip shows former Republican National Committee chairman Michael Steele advising “if there is nothing there, there, don’t create a there, there.”

“In other words put out as much information as you can, even if you don’t release 12 years worth of tax returns — at least 3, 4, 5,” Mr. Steele says.

The duelings spots comes a day after Vice President Joe Biden told Hispanic leaders gathered for the annual conference of the National Council of La Raza in Las Vegas that Mr. Romney is not living up to the precedent set by his father who released 12 years of tax returns when he unsuccessfully sought the Republican.

“He wants you to show your papers, but he won’t show us his,” Mr. Biden quipped, alluding to both Mr. Romney’s support for Arizona’s controversial illegal immigration law and reluctance to offer more details about his tax history.