The Washington Times - August 8, 2007, 03:00PM
this story
The idea that mental coaching can help the youngest athletes has pervaded the upper reaches of the country’s zealous youth sports culture. In the pursuit of college scholarships and top spots on premier travel clubs, the families of young athletes routinely pay for personal strength coaches, conditioning coaches, specialized skill coaches like pitching or hitting instructors, nutritionists and recruiting consultants. Now, the personal sports psychologist has joined the entourage.\ \ \ “Parents tell me that they’ve put so much money into their child’s athletic development that they’re not going to leave any stone unturned if it might help them achieve,” said Marty Ewing, a former president of the Association of Applied Sport Psychology. “And obviously, we do have ways to help enrich performance.”
SEE RELATED:


aren’tdubiously effectiveBaby Einstein