File - In this Sept. 29, 2010 file photo, a visitor operates a Nintendo 3DS featuring 3-D imagery during a press conference by Nintendo Co. President Satoru Iwata where he launches the new game machine which will hit the Japanese market in Feb., 2011 in Chiba near Tokyo, Japan. Nintendo reported Thursday, Oct. 28, 2010, it sank into the red for the fiscal first half, battered by a rising yen that hurts exports and plunging sales as demand for its game machines ran out of steam. (AP Photo/Shuji Kajiyama, File)

Photo by: Shuji Kajiyama

File - In this Sept. 29, 2010 file photo, a visitor operates a Nintendo 3DS featuring 3-D imagery during a press conference by Nintendo Co. President Satoru Iwata where he launches the new game machine which will hit the Japanese market in Feb., 2011 in Chiba near Tokyo, Japan. Nintendo reported Thursday, Oct. 28, 2010, it sank into the red for the fiscal first half, battered by a rising yen that hurts exports and plunging sales as demand for its game machines ran out of steam. (AP Photo/Shuji Kajiyama, File)