- Gentlemen, start your drones: Judge’s ruling opens door for commercial use
- Soldier who hid, bragged about not saluting flag to be punished — in secret
- ‘Maverick’ of the seas: ‘Top Gun’ school for U.S. ship officers to launch
- Putin declares Sochi Paralympics open amid Ukrainian protest
- ‘In Jesus name, we pray’ sparks ire at Ohio council meeting
- Navy’s first laser weapon ready for prime time; drone killer to deploy this summer
- Billionaire backer: Rick Santorum ‘needs to be heard’ in 2016
- Obamacare fallout: 49 percent pessimistic; 45 percent ‘scared’
- DHS accused of holding U.S. citizen at airport, using emails to pry into her sex life
- Seattle socialist: Minimum-wage discussion skewed by ‘right-wing’ GAO analysis
Top 5: Why Playboy empire isn’t worth owning
Reports surfaced this week that Hugh Hefner, longtime publisher of Playboy magazine, is considering relinquishing the reins of his bawdy empire. "Hef," as the 83-year-old mogul is known, reportedly also is eyeing British billionaire Richard Branson as a potential new owner.
1. The decline of print — It's the equivalent of the Late Cretaceous Period for magazines and newspapers. To buy Playboy today, even with its provocative photos (more on that below), is to invest in an animal that's already been struck by an asteroid and is choking on atmospheric poison.
2. All the world's a centerfold — Relatedly, there's no lack of unclothed bodies on which to feast one's eyes these days. Amid soft-core roadside billboards and shockingly hard-core online imagery, the old conceit ("I read it for the articles") seems quaintly unnecessary.
3. Branding — How could Playboy, and all that the name implies, ever coexist with Mr. Branson's Virgin brand?
4. No "Girls Next Door" — Mr. Branson has been married to the same woman for 20 years. That means no so-bad-it's-good reality show chronicling his charmed life romancing three women young enough to be his granddaughters.
5. Pajamas — The swashbuckling Mr. Branson would look silly wearing them all day.
TWT Video Picks
Taxpayers must pay the freight for over-budget train projects
- CPAC 2014: Rand Paul urges conservatives to fight for liberty
- Putin has transformed Russian army into a lean, mean fighting machine
- Soldier who hid to avoid saluting the flag to be punished in secret; Army won't release details
- Kim Jong-un calls for execution of 33 Christians
- EDITORIAL: Connecticut revolts against gun controls that could criminalize 300,000
- U.S. pilot scares off Iranians with 'Top Gun'-worthy stunt: 'You really ought to go home'
- Bill Clinton poses for photo with Bunny Ranch prostitutes
- Malaysia Airlines says plane on route to Beijing missing
- High schooler suing parents for money shot down by judge
- SAUERBREY: Taxing Marylanders until they flee
Pope Francis meets his 'mini-me'
Celebrity deaths in 2014
Winter storm hits states — again