- The Washington Times - Friday, March 26, 2010

FOUNTAIN VALLEY, Calif. | Hyundai Motor America will expand Hyundai Assurance in 2010 to include “America’s Best Warranty” and 24-hour roadside assistance. These programs will join the innovative vehicle-return program, initiated in January 2009 to protect consumers in an uncertain economic environment, as complimentary services on every Hyundai model sold in the United States.

The suite of protection now offered under Hyundai Assurance provides the most comprehensive safety net in the industry, all at no additional cost to the consumer.

Hyundai will extend the vehicle-return option through 2010, continuing the unique program that permits Hyundai customers to return their new vehicle if they unexpectedly lose their income. The program set a trend in early 2009 for similar consumer guarantees from airlines, retailers and other automakers looking to alleviate the stress of making a significant purchase during a recession. Hyundai sales increased 6.2 percent through November, improving market share faster than any other automaker in 2009, in part owing to the strength of Hyundai Assurance.

“Hyundai Assurance represents our complete commitment to our customers, with job-loss vehicle-return coverage, five years of roadside assistance, and our industry-leading 10-year warranty,” said John Krafcik, president and CEO of Hyundai Motor America. “Assurance shows that we’re doing things a little bit differently at Hyundai, and this is making a difference in our business results. You can expect more of this in 2010, starting with the all-new Tucson and Sonata.”

The warranty that changed the industry at its inception in 1999 now headlines a suite of protection programs under the Hyundai Assurance umbrella. America’s Best Warranty is highlighted by a fully transferrable five-year, 60,000-mile new-vehicle warranty to repair or replace components manufactured or originally installed by Hyundai that are defective in material or factory workmanship, under normal use and maintenance.

Additionally, new Hyundai buyers are covered by 10-year, 100,000-mile powertrain coverage that includes repair or replacement of Hyundai-manufactured or installed powertrain components (i.e., selected engine and transmission/ transaxle components) under normal use and maintenance.

Other coverage includes seven-year, unlimited-miles anti-perforation warranty, 12-month, 12,000-mile replacement parts and accessories limited warranty, and eight-year, 80,000-mile federal emission and performance warranty.

For full details about America’s Best Warranty, see: http://www.hyundaiusa.com/warranty.aspx.

The Hyundai Assurance vehicle-return program, the first of its kind for an automaker in the U.S., returns for 2010. The coverage allows consumers to walk away from a financing obligation when certain adverse life events occur, such as involuntary unemployment, providing protection from financial shortfalls that arise from vehicle depreciation (negative equity) up to $7,500.

Hyundai Assurance will remain standard protection on new vehicles financed or leased from a participating Hyundai dealer and supplements all existing consumer incentives. The program is available to any consumer, regardless of age, health, employment history or financed amount of the vehicle. The program is complimentary for the first 12 months of the financing or lease date for vehicles financed through any lender and financing source.

For more details, visit www.HyundaiUSA.com or www.HyundaiAssurance.com.

If for any reason a new Hyundai becomes disabled, owners have a safety net with five years of 24-hour roadside assistance. Roadside assistance offers drivers peace of mind under the following circumstances: towing for inoperable vehicles, including in case of accidents; battery jump-starts; changing of flat tires; lock-out and out-of-gas assistance; and more.

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