- Associated Press - Wednesday, October 13, 2010

SAN FRANCISCO (AP) - Investors were hoping for a sign from Intel Corp. that the bottom didn’t fall out of the consumer personal computer market in the third quarter. The company showed Tuesday that the market held up reasonably well and should stay steady into the all-important holiday shopping season.

Intel shares rose slightly after the world’s biggest maker of microprocessors, the “brains” of PCs, reported that its net income leaped 59 percent and revenue rose 18 percent. The results topped analysts’ expectations and showed that economic jitters didn’t ruin consumers’ appetite for new computers during the back-to-school crush.

Intel’s fourth-quarter forecast suggests that demand is expected to stay solid.

It was what many anxious investors had hoped to see, since the fall quarter was widely considered a bust for PC makers, and some feared the winter period would also be bleak.

Intel shares rose 19 cents, about 1 percent, to $19.96 in extended trading. Before the release of results, they closed the regular trading session up 21 cents, or 1.1 percent, at $19.77.

Intel is a bellwether because its chips are inside 80 percent of the world’s PCs, and the company has unparalleled insight into whether the largest computer makers are preparing for robust sales, or bracing for bumps in the road. And as the first major technology company to report third-quarter earnings, Intel is a harbinger of what Wall Street can expect from other computer companies as they report in the coming weeks.

Intel said after the market closed that it earned $2.96 billion, or 52 cents per share, compared with $1.86 billion, or 33 cents per share, a year ago. Analysts expected 50 cents per share, according to a Thomson Reuters survey.

Revenue rose 18 percent to $11.10 billion, from $9.39 billion. Analysts expected $10.99 billion.

Analysts’ projections would have been higher had Intel not cut its guidance in August, blaming weak consumer PC demand. Its main rival, Advanced Micro Devices Inc., which reports its results Thursday, followed suit. Leading PC makers also raised red flags.

Concerns over the weak economy and high unemployment caused shoppers to hang on to more of their money this fall, skimping on certain types of electronics. For PC makers and their suppliers, those pressures blunted a year-and-a-half-long run that buoyed their industry during the worst of the recession. Low-priced “netbooks” were a particularly hot seller, but their momentum has slowed.

Intel CEO Paul Otellini said the company is still seeing healthy worldwide demand for all types of computing products. For the fourth quarter, Intel is forecasting revenue of $11.0 billion to $11.8 billion. Analysts were expecting $11.3 billion.

“This is a pretty healthy state of affairs right now, and I don’t see that really changing into 2011,” Otellini said on a conference call with analysts.

Intel’s results touch on somewhat of an identity crisis that the computer industry is going through.

Smart phones and new devices such as Apple Inc.’s iPads are broadening the computer market, and even the definition of a personal computer, well beyond PCs.

That is forcing established companies such as Intel to give themselves expensive makeovers.

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