Taurus Delivers More Fuel Efficiency

The new Ford Taurus delivers more of what large sedan customers really want for the 2013 model year - with even better fuel economy, more technology, design refinement, improved craftsmanship and enhanced driving dynamics.

“We have significantly upgraded Ford’s flagship sedan through obsessive attention to detail,” said Mark Fields, Ford’s president of The Americas. “The new Taurus builds on the transformation we achieved in the 2010 model. Delivering so many upgrades so soon further underscores Ford’s leadership and commitment to delivering high-quality, fuel-efficient cars for our customers.”

A choice of new engines offers customers increased fuel efficiency, without compromising the responsive performance they want.

Taurus is the first car in Ford’s North American lineup to offer the advanced 2.0-liter EcoBoost engine, combining a turbocharger with gasoline direct injection. It is expected to deliver best-in-class highway fuel economy of at least 31 mpg. Providing plenty of power, the 2.0-liter EcoBoost engine will deliver an estimated 237 horsepower and 250 lb.-ft. of torque.

The standard Taurus 3.5-liter V6 is projected to deliver unsurpassed fuel efficiency among V6 segment competitors while still delivering increased performance from an anticipated 290 horsepower.

This is accomplished with the addition of twin independent variable camshaft timing (Ti-VCT), enabling increased fuel economy while delivering 27 more horsepower, a reduction in part-throttle emissions and increased responsiveness.

Both engines are mated with unique six-speed automatic transmissions that offer optimized gear selection for off-the-line power delivery in lower gears, while benefiting fuel economy with higher gears that keep the engine turning efficiently at lower revolutions while cruising.

The Taurus interior keeps green with extensive use of recycled material in the cloth surfaces, in the headliner, and in noise, vibration and harshness (NVH) control components. Taurus seat cushions are comprised of a high concentration of soy foam, significantly reducing petroleum-based substances.

America’s most innovative full-size sedan gets even smarter with an array of even more class-leading technologies including SYNC with MyFord Touch, which replaces many traditional buttons, knobs and gauges with clear, colorful LCD screens and steering wheel-mounted five-way toggles. These screens can be personalized to display information relevant to each driver by using voice command, keeping the driver’s eyes on the road and hands on the wheel.

MyFord Touch is powered by a new version of Ford’s award-winning SYNC system, combining voice control for vehicle functions, enabled Bluetooth devices, MP3 players and a wide variety of external media.

The new Taurus also adds Ford’s intuitive active park assist technology, making life simpler and more convenient for customers.

Taurus quality begins with design refinement. Building on the completely reinvigorated 2010 model, the new Taurus features a more muscular hood. Larger wheels and tires fill out the wheel-well openings, giving Taurus an athletic stance. Rear quarter panels have been raised, enabling larger, full LED taillamps. Without increasing overall dimensions or vehicle weight, the new Taurus looks more streamlined, substantial and sporty.

Improved driving dynamics is a quality the driver will feel. Beyond the across-the-board transition to EPAS, the hard-mounted steering rack with a faster ratio, springs and dampers have been optimized to provide improved vehicle handling, combined with improved ride quality.

The new Taurus dynamics benefit from the addition of torque vectoring control. This feature uses a slight - virtually imperceptible to the driver - amount of braking force on the inside front wheel when accelerating through a corner. This minimal brake force provides an effect similar to a limited-slip differential. The result is a vehicle that feels smaller and more maneuverable, with more control when increasing speed through curves.

This innovative feature will please enthusiasts while serving as a confidence builder for less-seasoned drivers. Torque vectoring control - normally found in high-ticket sports cars - is a Taurus class-exclusive feature. In addition, this feature is standard.

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