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Kasey Kahne said there’s been a noticeable increase in energy surrounding the events.

“The crowds have looked good. I know at Daytona, you go to get in your car, and you see that many people at the race track again, it’s impressive,” he said. “It’s nice to be part of that. Vegas and Phoenix were the same. It’s neat. We’ve got to get it back on top.”

Both France and Kahne credited the competition for bringing back fan interest.

The three winners in three races is the first time since 2007 there hasn’t been a repeat winner through the first three events, 32 different drivers have led at least one lap, and both Daytona and Phoenix set records for lead changes.

“Obviously, the competition has never been better,” France said. “There’s still some challenges for us and for many, many sports, many companies, with still an uncertain outlook for the economy. As we said all along, we’re not economists, we’re not building around doom and gloom (or) a robust economy.

“We’re doing what we think we need to do.”