Pa. filmmaker: You’ll like movie, or get a refund

PITTSBURGH (AP) - Dr. Ravi Godse is on call nearly 24/7 as a top internal medicine specialist in Pittsburgh, but he so loves writing, directing and starring in movies that he wants other people to love them, too.

And he is so convinced you’ll love his third independent film being released on DVD on Tuesday, “Help Me Help You,” that he’s offering a money-back guarantee and a personal, e-mailed apology if you don’t.

“These days, we are too busy and the money’s too tight,” said Dr. Ravi, as he likes to be called in person and as the recurring character in his films. “That’s why I thought the apology was heartfelt. It’s like, `I’m sorry, guys, that I couldn’t entertain you.’”

Godse began making movies in 2004 and “Help Me Help You” is the first to see a limited release in theaters. It’s being released on DVD by Monarch Home Entertainment and sold through Amazon and elsewhere, but Godse can only offer the money-back guarantee to customers who buy it directly from him at http://www.helpmehelpyoumovie.com.

Those who don’t like the movie can request a refund by e-mail without having to explain why. “It’s on the honor system,” he said.

The guarantee is “funny, it’s tongue-in-cheek. … It’s a great strategy,” said Paul Dergarabedian, president of the box office division of Hollywood.com and a movie business analyst for The Associated Press.

“He’s definitely going the extra mile to make sure that people who don’t know him as a filmmaker are comfortable with him and checking out the film. It’s like a movie insurance policy,” Dergarabedian said.

The money-back guarantee isn’t the only big step Godse is taking with his third film.

“Help Me Help You” marks the first time the diminutive doctor hired widely known TV and movie stars _ Steve Guttenberg (“Diner,” “Cocoon”), Richard Kind (“Spin City,” “Curb Your Enthusiasm”), comedian and Disney sitcom star and director Rondell Sheridan and Sabrina Bryan, a former daytime soap star and member of The Cheetah Girls.

But Guttenberg cautioned against the idea that Godse is simply looking to cash in with name talent. “I’m hoping that he didn’t hire me because I’m well-known. I’m hoping he hired me because he thinks I’m a good actor,” Guttenberg told the AP.

“He’s so sincere. He doesn’t have an agenda bone in his body,” Guttenberg said. “He’s a pure artist. He really adores the medium and he adores the work, and only good is going to come from that.”

And Guttenberg pooh-poohs the “plebian mentality” that the movie isn’t big or expensive enough to be good. Godse shot it in 10 days with a budget of $200,000, “though we like to call it `under a million’ to sound more important,” Godse joked.

In earlier movies, he stuck with mostly local talent for his Pittsburgh-based films. “Help Me Help You” contains another homage to Pittsburgh: a cameo by Steelers Hall of Famer Franco Harris, who lampoons the most famous play in Pittsburgh sports history _ the Immaculate Reception _ when he makes a similar catch of a cell phone thrown in his direction as he jogs past Godse and his angry wife in a park.

Godse isn’t afraid to poke fun at his alter ego, as evidenced by the self-deprecating titles of his first two direct-to-video films: “Dr. Ravi & Mr. Hyde” and “I Am A Schizophrenic and So Am I.”

“Help Me Help You” raises the question of whether people should help those who don’t wish to be helped. After Godse is told he has cancer and has six months to live, he picks six people to help improve their lives, and “he screws it up. Then it turns out he’s not dying, so now all these people are out to get him,” Godse said.

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