London Olympics lead to gold-medal procrastination
Sunday’s closing ceremony — and the end of the collective hangover — can’t come soon enough.
“I love Team USA, but I really need to get back to my regular crap TV,” she added.
Paul Dergarabedian, a box-office analyst for Hollywood.com, said games came at just the right time, so soon after the Colorado theater shooting that left 12 dead and 58 others injured, and the slaying of six Sikh worshippers at a Wisconsin temple.
“There’s been some pretty terrible stuff in the news of late,” he said. “These Olympics are a welcome relief from what’s going on in the world. It’s such an innately positive event.”
The uptick in viewing popularity, he said, also has to do with NBC’s coverage strategy of streaming online during the day, offering coverage on sister channels and highlighting big events at night, followed by a post-midnight recap. Let alone the usual summer dearth of fresh programming elsewhere.
“This is an insomniac’s dream come true,” Dergarabedian said from Los Angeles.
Yvonne Miaoulis, 23, works in Elmwood Park, N.J., as a marketing manager. She’s been sleeping less, like so many others, but she’s also given up multitasking in front of the TV.
“I’ll usually be on my laptop, but I’ve eliminated that during the games because it’s so easy to miss a great vault or a critical dig,” she said.
O’Grady won’t allow for distractions, either. “I find myself not folding or putting away laundry, even though it’s sitting right in front of me.”
A commercial break mentality has taken over Christine Zust, a corporate coach, and her husband in Westlake, Ohio. If it can’t be done during NBC’s commercials it’s clearly not worth doing, at least until the Olympics are over, she said. They’ve also bid favorites like Jon Stewart and his “Daily Show” a ta ta for now.
“Thank goodness Downton Abbey isn’t competing with the Olympics or I would have a tough decision to make,” Zust said. “Then again, Downton Abbey is available on DVD.”