Volvo leads the way in car safety
Volvo Car Corporation’s determination to build the safest cars in the world has been acknowledged by several independent crash tests during the past year. These results come as no surprise to the company’s safety experts.
“Our own, extensive accidet data base shows that the risk of being injured in one of our latest car models has been reduced with around 50 percent since the year 2000. And we are working on new technologies that will bring the figure down even further,” says Thomas Broberg, Senior Safety Advisor at Volvo Car Corporation.
Volvo Car Corporation’s knowledge-driven approach to car safety is based on input from real-life traffic; including findings by the company’s own Traffic Accident Research team, which has been operative for more than 40 years.
“A holistic approach and real-life traffic conditions are always the starting-point for our safety work. Our massive database with input from actual road accidents helps us focus on the areas where new technology creates significant results in real-life-traffic,” says Thomas Broberg.
Auto brake results in fewer accidents
The efficiency of Volvo Car Corporation’s approach has been highlighted several times recently.
Earlier this year, the benefits of the City Safety technology were documented in an IIHS (Insurance Institute for Highway Safety) report, which stated a collision frequency reduction with up to 22 percent.
A similar study by the Swedish insurance company Volvia shows that Volvos equipped with automatic braking are involved in 22 percent fewer rear end accidents than cars without auto brake.
The final report from the EuroFOT research projects concludes that a car with adaptive cruise control and collision warning cuts the risk of colliding with the vehicle in front on a motorway by up to 42 percent.
Several top rating results
The effectiveness of Volvo’s holistic approach to crash safety has also been confirmed by several independent tests.
Last year, no less than five Volvo models - the C30, S60, S80, XC60 and XC90 - earned a IIHS Top Safety Pick.
Focus on assisting the driver
Future technologies include improvements of existing safety systems as well as new solutions. Volvo Car Corporation’s present research focuses on three main areas: