- Obama takes aim at ‘corporate deserters’
- Dick’s Sporting Goods lays off 478 PGA golf pros
- Senators: Cease-fire must allow Israel to defend against rockets, tunnels
- Sierra Leone doctor fighting Ebola catches disease
- Iraq welcomes Russian fighter jets, helicopter gunships into ISIL fight
- John McCain laments: Obama’s ‘self-pity … is really kind of sad’
- GOP offer to fix VA gives $10 billion in emergency funds
- Paul Ryan offers to repair U.S. economic safety net with a single grant stream
- Kim Jong-un builds bond with Putin: $250M Russia-backed addition to key port opens
- Pope Francis meets Meriam Ibrahim, a Sudanese woman sentenced to death
Toyota reveals NS4 advanced plug-In Hybrid concept
Question of the Day
Toyota is unleashing it’s NS4 advanced plug-in hybrid concept vehicle and it’s quite the creation. The NS4 signifies Toyota’s vision for future mobility with a focus on connectivity and the human interface.
Toyota engineers were challenged to design a new mid-sized concept for potential global market introduction by 2015. The NS4 concept is a dedicated plug-in hybrid, separate from the Prius family, designed with future mobility requirements in mind.
“In this digital age, cars are becoming another spoke in the wheel of our electronic connectivity,” said Jim Lentz, TMS president and chief operating officer. “NS4 demonstrates Toyota’s take on the human connection to the car with technology that considers both emotional and rational relationships, person-to-car and car-to-society.”
NS4’s advanced powertrain targets a next-generation Hybrid Synergy Drive plug-in system featuring reductions in component size and weight with improved overall fuel economy, better acceleration and longer all-electric range, while maintaining a short charge time.
Sleek, Futuristic Styling
The NS4 concept signals a new styling direction for the Toyota brand aimed at creating an emotional connection with consumers. NS4 styling lines reflect a new take on the aerodynamics of the modified triangle, with a low height and cabin-forward tilt. The distinctive open trapezoid grille is accented by a floating lower spoiler and wing-like daytime running lights wrapping around to a sculpted fender. Rear lamps wrap around the sides of the vehicle to quarter sections layered into blistered fenders, while the rear lamp wings create a sharp edge and the effect of a rear spoiler.
The A-pillars are ultra thin for improved driver visibility while maintaining roof crush integrity. The roof line profile, lift back design and powered swan-wing doors create greater accessibility and efficient functionality.
Traditional vehicle development cycles average four years, but this is rapidly changing in the digital age. Vehicles have become another communication hub in the connected-consumers lifestyle and automakers must integrate the latest technologies into their product offerings. In fact, connected vehicles are the third-fastest growing technological device, behind smartphones and tablets.
Toyota has formed special alliances with technology leaders such as Microsoft, Intel and Salesforce to explore the creation of seamless vehicle interfaces with emerging technologies. These alliances will help ensure Toyota is at the forefront of this emerging sector of the automotive market.
The NS4 concept’s Human-Machine Interface (HMI) provides a user interface built around a multi-touch screen with the look and feel of a smartphone. The simple, intuitive operation conveys information quickly while minimizing distractions and maximizing driver awareness. The multimedia and vehicle-controls enhancement also will direct air conditioning, audio, battery-charge and navigation functions. The HMI system is even capable of “learning” driver preferences and habits to anticipate driver responses in specific environments and situations. This concept represents a truly connected vehicle, offering the latest technology in a responsible and convenient package.
State-of-the-Art Safety Features
The NS4 introduces a next generation Pre-Collision System (PCS) with lane departure, rear-end and pedestrian collision avoidance technologies designed to predict collisions under certain circumstances and help avoid them. This PCS uses millimeter-wave radar and stereo cameras mounted on the front of the vehicle to detect and react to lane departure, pedestrians and other vehicles. In addition, the system emits near-infrared beams to enhance PCS recognition at night. This driver assistance feature helps to avoid collisions with other vehicles, road-side obstructions, and pedestrians by applying the brakes and manipulating steering.
The current generation PCS, available in certain Lexus and Toyota vehicles, is designed to identify certain objects directly in the road ahead. If PCS determines that a collision is imminent, the brake assist system is placed in standby mode, a warning is displayed and a buzzer sounds. If PCS determines that a collision is unavoidable, the system still will alert the driver via a warning light, warning display and buzzer, apply the brakes and automatically retract the driver and front passenger seatbelts.
Adaptive Driving Beam (ADB) headlights help prevent vision-impairing glare to oncoming drivers and pedestrians. Using a camera mounted behind the front grille and partial shielding inside the headlights, this feature allows drivers to maintain near-high beam illumination to improve nighttime visibility.
TWT Video Picks
By Michael Widlanski
Leveling the battlefield to aid terrorists enables evil to fight on
- 'We're coming for you, Barack Obama': Top U.S. official discloses threat from ISIL terrorists
- NAPOLITANO: What if our democracy is a fraud?
- Hamas rejects Kerry's call for cease-fire; Fears grow others could join fight against Israel
- Evidence shows Russia firing artillery into Ukraine: Pentagon
- Obama orders Pentagon advisers to Ukraine
- Algerian plane diverted due to storms, second aircraft: 116 missing
- Cutler wins endorsement from gun control group
- 'Straight White Guy Festival' supposedly set for Ohio park
- HUSAIN: Fleeing Iraqi Christians find safe haven at the Shrine of Imam Ali
- CARSON: Costco and the perils of mixing politics and business
Obama's biggest White House 'fails'
Celebrities turned politicians
Athletes turned actors
20 gadgets that changed the world
Fighting in Iraq