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The Wilfs declined to put a number on the revenue that is expected to be generated from the new stadium and also said they weren’t ready to discuss nearby commercial development just yet. Mark Wilf said they are considering personal seat licenses as a form of generating more revenue, but have not made a decision.

They did object to depictions that the $477 million Vikings share was overstated. Critics have said the Wilfs are putting little of their own money in, relying primarily on a $200 million loan from the NFL and revenue from stadium naming rights and other related business to foot their portion of the bill.

“The reality is, whatever sources or ways we go about putting together the private investment, we’re at risk for the investment,” Mark Wilf said. “From that standpoint, it’s something that should not be forgotten.”

The stadium is scheduled to be ready for the 2016 season, and the Vikings are hopeful of bringing a Super Bowl here as early as 2017. Mark Wilf said they hope to only need to play one season at the university’s TCF Bank Stadium, “but it very well may be two.”

The stability the stadium provides should help the team attract big-name free agents, Zygi Wilf said.

“When a guy comes to a team, the traditions from an ownership standpoint and fan experience, it’s very, very important to come here and know that you can raise a family here in a way that you don’t have to worry about the future, that you have the support of alumni,” he said. “That also has the ability to attract and I think that will be the best competitive advantage that we can have from this.”

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