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“There so much more the administration could be doing now to expand the flow of resources and to help empower Cuban society,” said Mr. Herrero, who suggested the administration lift import and export bans on certain goods and services for “private Cuban entrepreneurs.”

“If a private Cuban entrepreneur comes up with an iPhone app, that private Cuban entrepreneur should be allowed to sell that app in the iTunes store,” he added. “The embargo prohibits trade with the Cuban state — with a few exceptions for food and medicine — but this would be trading with private entrepreneurs and that’s a very different set of circumstances.”