PETA branches in the U.S., U.K. and France have teamed up to offer a £10,000 reward for anyone who helps investigators track down two men filmed kicking a squirrel off a cliff at the Grand Canyon.
In the video, the men are seen luring the animal to the edge of the cliff using breadcrumbs. Then a barefoot man in shorts and a straw cowboy hat gives the squirrel a firm kick, sending it flying into the canyon.
The are now wanted by police.
Grand Canyon National Park spokeswoman Kirby-Lynn Shedlowski said Monday that the exact place where the incident took place was identifiable by the video’s backdrop, The Independent reported.
“We realize that [the video has] been seen by a lot of people and that there’s some sensitivity to treatment of wildlife,” she said.
Grand Canyon Chief Ranger Bill Wright said the men could face charges for disturbing or harassing wildlife — a federal petty offense that carries a maximum six months in jail and or a $5,000 fine, The Independent reported.
The newspaper said the U.S., U.K. and French branches of PETA have put forward a possible reward of £10,000 ($16,870).
“It is imperative that any community faced with a sadistic and violent act such as this take measures to find the culprit or culprits and bring them to justice,” said Ben Williamson, a spokesperson for PETA UK.