Memphis makes final push for health enrollment

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WASHINGTON (AP) - Memphis Mayor A C Wharton is turning to soul music, a network of churches and staff at local emergency rooms to urge more African-Americans to sign up for health insurance under the Affordable Care Act.

March 31 is the last day of open enrollment for getting Obamacare for 2014. Wharton, speaking on a conference call arranged by the White House, said the city is making a coordinated final push to get people to enroll in a health plan before the deadline.

Pastors are talking to their congregations, and emergency room workers are telling uninsured patients about new insurance options.

A new ad campaign featuring a reworked version of the Teddy Pendergrass soul hit “Come Go With Me” will urge people to get enrolled.

Wharton says 88,000 Memphians lack insurance.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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