Update: MSNBC chief finally apologizes for offensive Cheerios tweet

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Update: MSNBC Chief Phil Griffin issued the following statement Thursday afternoon: “The tweet last night was outrageous and unacceptable. We immediately acknowledged it was offensive and wrong, apologized and deleted it. We have dismissed the person responsible for the tweet. I personally apologize to Mr. Priebus and to everyone offended. At MSNBC, we believe in passionate, strong debate about the issues, and we invite voices from all sides to participate. That will never change. Signed, Phil Griffin.”

Republican National Committee Chairman Reince Priebus has announced that all RNC staff are banned from appearing on MSNBC until its president formally apologizes for a racially charged tweet against conservatives.

SEE ALSO: MSNBC fires tweeter after racially charged Cheerios gaffe

MSNBC tweeted Wednesday night: “Maybe the rightwing will hate it, but everyone else will go awww: the adorable new Cheerios ad w/ biracial family.”

MSNBC deleted the tweet late last night and said, “We are deleting the earlier offensive tweet. It does not reflect msnbc’s position and we apologize.”

Mr. Priebus said in a memo that no RNC staff or surrogates are to appear on MSNBC until President Phil Griffin apologized, Business Insider reported.

“We can have our political disagreements with MSNBC, but using biracial families to launch petty and ridiculous political attacks is low, even by MSNBC’s standards. It only coarsens our political discourse,” Mr. Priebus reportedly said in the memo.

The controversy comes shortly after Melissa Harris-Perry was forced to apologize after a panel she hosted poked fun at Mitt Romney’s adopted black grandchild.

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