Hollywood director James Cameron and his wife, Suzy Amis Cameron, are planning a global campaign to get people to cut out all animals/animal products from their meals and only eating plant-based foods. They say it will help save the world from global warming.
They say the diet, if implemented on a global scale, would dramatically cut carbon emissions and improve overall health, according to British newspaper The Guardian.
The project is still in the beginning stages, but the couple hopes that by convincing people to give up animal based diets they "will turn the needle" in raising awareness, particularly in the United States.
"At the moment we are at the genesis of creating the project and collecting the science behind it so we're both steeped in the research and the data," Ms. Cameron told the news source.
The couple reportedly cut meat and dairy from their diet overnight over two years ago for health reasons. They believe that the meat and dairy products cause major health problems and that the industries are also a major contributor to greenhouse gas emissions.
"We have an addiction to consuming animal products and it's hurting our environment. One simple thing that everyone can do, starting right now, is to reduce or eliminate the consumption of animal products because of the amount of water that it takes to produce a gallon of milk or a hamburger, the amount of land that is being cleared and all of the biodiversity being lost just to either grow grain to feed the animals or for grazing. About a pound of meat equals one acre of the rainforest," Ms. Cameron told the newspaper.
The couple believes that the worldwide success of Mr. Cameron's Oscar-winning hit Avatar, a film with a transparent environmental message, is proof that it is possible for them to influence people's awareness of ecological issues.
Ms. Cameron said that her husband is working on filming sequels for Avatar while she continues to work to promote environmental awareness in education and fashion.
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