- Associated Press - Friday, June 13, 2014

PARIS (AP) - It’s a soap opera about fashion, glamour, romance and heartbreak - so, rather fittingly, the “The Bold and the Beautiful” has gone to Paris.

The U.S. TV series is filming several episodes in front of the Eiffel Tower this week to celebrate 25 years of being broadcast in France.

The series - which says it’s the world’s highest-rated daily soap opera with an estimated 26.2 million viewers - owes its longevity to its international allure. It’s especially popular in Italy and France.

Scott Clifton, who plays Liam, one of the series’ main stars, says “it’s about beautiful people designing beautiful clothes, beautiful jewelry and accessories.”

He says, “I think Paris and France really values (that).”

The episodes will be broadcast in the U.S. in August.