America may have put the first man on the moon, but Japan is going to be the first to send up the first advertising billboard — in the shape of a can.
Japanese drink-maker Otsuka is going to send a titanium can that weighs about 2.2 pounds and that can serve as a mini-sized billboard for the company. It'll be packed with Pocari Sweat powder, which forms into a non-carbonated, citrus-flavored drink when liquid is added, United Press International reported.
The can is going to touch down in October 2015, when Japan makes its voyage ship trip to the moon, via its Falcon 9.
"Otsuka hopes that one day youths interested in space will live out their dreams, collect the DREAM CAPSULE and drink the POCARI SWEAT mixed with the water found on the moon," a press release about the mission stated.
The can will physically be placed on the surface of the moon by Astrobotic Technology's Griffin lander, UPI said.
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