- The Washington Times - Tuesday, April 18, 2017

Adidas has apologized for an “insensitive” email blast to Boston Marathon runners that sent social media into a frenzy Tuesday.

“Congrats, you survived the Boston Marathon!” read the subject line of an Adidas email sent to runners who competed in Monday’s marathon.

Screenshots of the email were widely shared online, and users quickly reminded the company of the Boston Marathon bombing that killed three people and wounded hundreds just four years ago.

Adidas apologized for the misstep in a statement Tuesday afternoon, The Boston Globe reported.

“We are incredibly sorry,” the company said. “Clearly, there was no thought given to the insensitive email subject line we sent Tuesday. We deeply apologize for our mistake.”

At least two bombing survivors, Patrick Downes and Marc Fucarile, participated in this year’s race, The Globe reported.

“The Boston Marathon is one of the most inspirational sporting events in the world,” Adidas said. “Every year we’re reminded of the hope and resiliency of the running community at this event.”



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