Topic - Aslaug Magnusdottir

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  • NY Fashion Week launches with a twist for buyers

    New York Fashion Week launched Thursday with spring previews, but consumers don't necessarily have to wait that long to place their orders _ and that has potential to upend the traditional fashion calendar.

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Quotations
  • "Fashion Week has always been a press-focused event with a lot of buzz. Then customers were able to see every single style online but they still couldn't secure those styles. They had to wait for their local stores or online retailer to decide to order that style _ and hopefully in your size. There's a disconnect there," Magnusdottir said.

    NY Fashion Week launches with a twist for buyers →

  • "Certain styles will be available for shorter lead time ... and this is something I think will be a natural development within the industry and it'll happen more and more," Magnusdottir said.

    NY Fashion Week launches with a twist for buyers →

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