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Baby Einstein is a line of multimedia products and toys that specializes in interactive activities for children aged 3 months to 3 years old. Subjects such as classical music, art, and poetry are prominently explored. These products are currently made by a division of the Walt Disney Company, marketed under the slogan, "Where Discovery Begins". The Baby Einstein Company pays a significant amount of money to Corbis, on behalf of the estate of renowned physicist Albert Einstein, for the use of the Einstein name, though the products have virtually nothing to do with Einstein or his work (however, Disney uses a disclaimer that Einstein is a trademark of The Hebrew University of Jerusalem). - Source: Wikipedia
Ever since a University of Washington study published in a major medical journal in 2007 showed baby videos don't make infants smarter, the creators of the Baby Einstein series have been battling the university in court and in the media.
Ever since a University of Washington study showed four years ago that watching videos doesn't make infants smarter, the creators of the Baby Einstein series have been battling the school in court and in the media.