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Topic - Eric Shanks
Gus Johnson recently bought a soccer warmup jacket, figuring he should look the part as he immerses himself in the sport.
ESPN and Fox executives see devoted fans at Major League Soccer matches and figure burgeoning national television viewership is soon to follow.
A Fox Sports executive says the company has talked to FIFA about the ramifications of possibly shifting the dates of the 2022 World Cup.
Fox Sports has a few weather-related tricks up its sleeve for next month's Super Bowl telecast, and the network plans to test them out before the Feb. 2 game that will be the first played in a cold-weather climate.
With NFL games enjoying seemingly invincible ratings while most everything else on TV goes down, down, down, the league's traditional broadcast partners embraced a deal that sends their rights fees up, up, up.
"It's definitely different. You go into buying a World Cup and you believe it's going to be in the same time frame it's always been," Shanks said after Fox announced its new Major League Soccer deal. "Clearly in America there's much more competition for ratings points."
"We know what we can do with this," Fox Sports President Eric Shanks said, "and we know that this is a deal for the future, not just right now."