Topic - John Swofford

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  • "I think everybody is where they want to be," Commissioner John Swofford said. "That's real important."

    New-look ACC sees self as conference on the rise →

  • "I think the benefit comes from the quality of schools and athletic programs," Swofford said. "The quality is really what's brought to the table and along with it, from a pure marketplace standpoint, our footprint now has the largest population and the most television sets of any conference's footprint in the country. And that's only going to grow in the future if you look at projected population disbursement. That's all part of the positioning of the conference for the long term."

    New-look ACC sees self as conference on the rise →

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