The retailer will look for a successor from both inside and outside the company, but Gorman said his preference is to promote someone from within L.L. Bean who's familiar with company culture.
LL Bean's CEO to step down in 2016 →
As Mr. Gorman said, "He liked what he sold, and he sold what he liked," so his catalog carried oddball items like Underwood Deviled Ham, horseshoes, and pipes and pipe tobacco.
L.L. Bean marks century of selling begun with boot →