Topic - Marty Plissner

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  • Correction: Obit-Marty Plissner story

    In a story Feb. 7 about the death of veteran CBS political sage Marty Plissner, The Associated Press reported erroneously that Plissner coined the phrase "too close to call" in the 1960s. The phrase has been in use as long ago as a 1933 sports column published in The New York Times.

  • Martin Plissner

    KEENE: CBS News' Marty Plissner was a pioneer in exit polls

    Marty was the man who invented modern political coverage and developed a formula using sample precincts, and later, he created sophisticated exit polls to "call" elections even before the votes were counted and, more controversially, sometimes before the polls had even closed.

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  • He was a pioneer of exit polls and was known to say that members of Congress who had pushed to limit them would nonetheless contact him on primary days seeking information on what they revealed.

    Correction: Obit-Marty Plissner story →

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