- New Mexico decides to use HealthCare.gov for 2015
- Satanists to use Hobby Lobby rule to skirt state abortion laws
- White House: No choice but to act now on climate change
- HHS: ‘Donut hole’ reforms saved Medicare enrollees $11.5 billion since 2010
- Boston-area tornado rips 100 homes: ‘Are we in Kansas?’
- Rush Limbaugh: ‘There is no journalism anymore’
- Scott Brown struggles for political traction in New Hampshire Senate race
- California’s Jerry Brown cites God, ‘religious call’ to embrace illegals
- Hamid Karzai’s cousin killed by suicide bomber at Eid al-Fitr party
- Obama thanks Muslims for ‘building the very fabric of our nation’
Topic - Matt Vandyke
"We learned a lot from Fiesta Movement, and by teaming up with the talented co-creators of The Amazing Race and Hulu, we saw a tremendous opportunity to generate excitement and awareness for the 2012 Ford Focus in a unique way," said Matt VanDyke, Ford's director of U.S. Marketing. "Ford has been in the original content space for a while, and we continuously look for opportunities to work with creative partners in a collaborative way. For us, this is a natural progression from integrating product into existing programs to creating our own."
"We're looking for people who want to have a once-in-a-lifetime cross-country adventure," said VanDyke. "Like Fiesta Movement, we want people who are highly connected through social media and have a built-in group of fans and supporters. They also need to have a big personality and be entertaining on camera."