Topic - Mika Yamamoto

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  • A Microsoft Store opening Thursday at Tysons Corner Center is the first in the Washington area and just the second east of the Mississippi. It will stock other brands besides Microsoft for an "interactive" experience that a company official says will "lift all boats." (Andrew Harnik/The Washington Times)

    Microsoft opens first area store

    Repeating the words "immersive," "experiential" and "interactive" so often it almost became a mantra, Mika Yamamoto showed off Microsoft Corp.'s brand-new 7,701-square-foot installation, opening Thursday at Tysons Corner Center.

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Quotations
  • While each store "has a ramp to profitability," Microsoft, which has signed a 10-year lease on the Tysons location, doesn't comment on whether individual stores have become profitable yet, Ms. Yamamoto said.

    Microsoft opens first area store →

  • By offering a place where people can come in and try out various Microsoft items, she said, the company hopes to "highlight the best in Microsoft.

    Microsoft opens first area store →

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