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Second- and third-stringers eye 2016 if front-runner stumbles
Topic - Scott Sanford
"It's just not that great a time to do your own marketing in baseball right now," said Mr. Sanford, who blamed the recent controversy over steroid use in the game. "I think it's just a tough time. Baseball's struggling."
"The shoe kind of separates the NBA from other sports," said Scott Sanford, senior talent director with Davie-Brown Talent, a Dallas-based firm that matches celebrities with advertisers. "What they can provide is an officially approved item that everyday people might use. The cleat has a limited use."