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An America drowning in red ink is the land of the free no more
Topic - Stephen Clancy Hill
Willpower apparently can be bought. The chance to win or lose $20 a month enticed dieters in a yearlong study to drop an average of 9 pounds _ four times more weight than others who were not offered dough to pass up the doughnuts.
Incentives are "not like training wheels where people learn healthy habits and then will continue them on their own" _ you have to keep them up for them to work, said one study leader, Dr. Steve Driver of Mayo in Rochester, Minn.
And if you're looking to set up a system like this at work or among friends, the key is to make it self-sustaining, Driver said.