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In this Sept. 1, 2017, photo, Lee Hee-beom, center, president of the Pyeongchang Organizing Committee for the 2018 Olympic and Paralympic Winter Games, and attendance are silhouetted as they participate in a launching ceremony of the commemorative coins and bank notes for the 2018 Winter Olympic Games in Seoul, South Korea. The Winter Olympics coming to South Korea in February offer an example of the Olympian efforts often required to meet corporate sponsorship goals. Tokyo tells a different story: The coffers are already overflowing for the 2020 Summer Games. It’s a tale of two cities and two Olympics - winter and summer. (AP Photo/Ahn Young-joon)

In this Sept. 1, 2017, photo, Lee Hee-beom, center, president of the Pyeongchang Organizing Committee for the 2018 Olympic and Paralympic Winter Games, and attendance are silhouetted as they participate in a launching ceremony of the commemorative coins and bank notes for the 2018 Winter Olympic Games in Seoul, South Korea. The Winter Olympics coming to South Korea in February offer an example of the Olympian efforts often required to meet corporate sponsorship goals. Tokyo tells a different story: The coffers are already overflowing for the 2020 Summer Games. It’s a tale of two cities and two Olympics - winter and summer. (AP Photo/Ahn Young-joon)

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