- The Washington Times - Monday, August 26, 2002

Bill Taylor is forming a company to serve professional associations. The former president of the American Society of Association Executives (ASSE), a group for professional associations and organizations, is adding a subsidiary to International Meetings and Markets Inc. in Arlington.
The new company, Association Management Solutions LLC (AMS), which is based out of IMMI headquarters, will take on all aspects of running an association, which Mr. Taylor said has been his specialty for the past 20 years.
"Associations will basically outsource their needs to our new company, and we will work in correlation with other companies at IMMI to provide a full range of services," Mr. Taylor said.
The company will offer accounting, event and planning management, communications, marketing, data management and technology services, Mr. Taylor said.
"While other subsidiaries at IMMI have offered maybe one or two of these services for a society or organization, AMS will do all the tasks."
The new company comes at profitable time, Mr. Taylor said.
"Because of September 11, many associations experienced a loss of business from members and missed conventions, where an average association gets a third of its funding," he said.
"Now, more professional organizations are cutting their losses by having an outside group take care of management operations."
Mr. Taylor said his experience with IMMI, as well as his 17-year presidency at ASSE, has helped him identify the general needs for most associations.
"There is an association for everything you could think of and have never heard and there's no rhyme or reason to the customers we've had," he said. "But they all face basic problems like membership, scheduling meetings and conventions and technology upkeep."
The contacts Mr. Taylor has acquired will provide most of the customers for the new company, said Jack Sammis, president of IMMI.
"Bill has been the head guy for national associations and he has worked with them for his entire career, so he's bringing a lot of knowledge about the ins and outs of a working organization," Mr. Sammis said.
The number of contacts also will help AMS pick and choose customers, Mr. Sammis said. "Bill is very careful and responsible about knowing which associations to serve that will be cost effective to the company."
While the company does not yet have any customers, Mr. Taylor said he expects older clients, such as the National Association of Science Teachers, the National Genealogical Society and the American Symphony Orchestra League, to use some of its services.
"Offering a full-service sort of one-stop company to take care of all the needs for an organization is probably the next step that most associations are looking to now and it won't add on too many extra responsibilities," he said.
Mr. Taylor resides in Arlington with his wife, Jeanette.


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