- The Washington Times - Sunday, March 21, 2004

Jim Schultenover is prepping for his new role as president of the Krisam Group, a D.C. sales company for hotels and resorts worldwide.

Mr. Schultenover, 49, takes on the position on April 5. He replaces Mark White, who quit as president and chief operating officer to pursue opportunities outside the hospitality industry.

Krisam Group rents out spaces from 215 hotel clients for business conferences and meetings for companies such as Bristol-Myers Squibb Co. and nonprofit associations.

Mr. Schultenover comes to the company with a solid background in the hotel industry, particularly in upscale hotel chains.

He most recently was the chief marketing officer of Ian Schrager Hotels. Before that, he spent six years as sales and marketing vice president at the Ritz-Carlton Hotel Co., and served in marketing positions at Omni Hotels and Bethesda-based Marriott International Inc.

Mr. Schultenover, a friend and business acquaintance of the former Krisam president, said he jumped at the chance for the leadership role because of Krisam’s business model and growth. The company has 70 employees at six offices and brings in about $6 million in annual sales.

“I’m looking forward to building on the company’s existing strengths to take it to the next level,” he said.

Mr. Schultenover plans to focus efforts on creating more promotions and incentives packages for the hotels while expanding Krisam’s client base.

“I also want to make sure we are meeting the needs of our clients and fine tune some of our services,” such as upgrading the company’s Web site, he said.

Chris White, Krisam’s chairman and chief executive officer, said he hired Mr. Schultenover because of his past acquaintances with Krisam while working at hotel chains.

“Jim’s record speaks for itself. He has a phenomenal background and a flawless reputation that will prove to be invaluable to the role he will fill at Krisam Group,” Mr. White said.

Mr. Schultenover is moving from New York to the District with his wife, Beth, and their son.

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