- The Washington Times - Sunday, September 18, 2005

An unknown D.C. health care company has managed to land a chief executive officer who has headed Ticketmaster.com and name-brand startups Match.com and Evite.com.

John Pleasants last week was named CEO of Revolution Health Group, a health care company founded in July.

“We are trying to take advantage of two major trends in the health care industry: One is a world of more defined contributions in the form of payers, and [the other is] increased technology,” Mr. Pleasants said. “They demand and enable consumers to take more responsibility for their health care.”

The idea behind consumer-driven health care is that if patients have more choice and pay a larger percentage of the deductible, they will shop around for the best care and forgo unnecessary treatment.

Revolution Health Group is a part of Revolution, an investment company created by AOL co-founder Steve Case.

The company’s business plan is to create health care facilities and products, such as Web sites and insurance coverage, that give consumers more control over their health care compared with traditional providers and insurance companies. Mr. Pleasants will run day-to-day operations.

Mr. Pleasants was chief executive officer of Ticketmaster.com and president of IAC/InterActiveCorp.’s information and services group, a New York-based collection of Internet businesses. At InterActive, he also helped create popular Web sites Match.com, Evite.com and Citysearch.

His new job will be a change of pace from working with entertainment and media Internet companies, Mr. Pleasants said. He expects to be challenged by working in the health care industry.

“I’m both excited and humbled about this because I’m new to the [health care] business and so many people are established and spent their careers in this. So I’m properly anxious,” Mr. Pleasants said.

Revolution’s board of directors chose Mr. Pleasants based on his experience with startup companies.

“John brings an outstanding track record in building diverse businesses in sectors undergoing transformational change, making daily life easier and more productive for consumers and their families,” Mr. Case said.

Revolution’s board of directors includes Mr. Case, former Secretary of State Colin L. Powell and three former Fortune 500 CEOs.

“We have a board of very successful, prominent people who are all sort of Type A personalities. One challenge of the CEO is managing the board,” Mr. Pleasants said.

He feels prepared to live up to the board’s expectations.

“There are high expectations of delivering to people around you. … There are instincts, trends, willpower and ideas. The gap in there is the thing called execution.”

Mr. Pleasants was working in InterActive’s Los Angeles office. He will reside in Bethesda with his wife, Jennifer, and children Jack, 6, and James, 3.

Jen Haberkorn

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