- The Washington Times - Wednesday, May 28, 2008

A second Washington-area entertainment venue has lowered its prices in the face of a weakening economy and rising gasoline prices.

Six Flags America in Largo is slashing adult ticket prices in half to $24.99 when purchased online. Children ‘s prices - available to youngsters 48 inches and under - were cut by $10 to $24.99 both online and at the gate.

The price changes went into effect immediately, the company said yesterday.

“While families across America are feeling a strain on their wallets, they still want to have fun and spend time together this summer,” said Chris Haenn, Six Flags America park president. “We´re providing an award-winning entertainment option at an unbeatable value that´s close to home.”

Six Flags Theme Parks Inc., which was bought out by Washington Redskins owner Dan Snyder in late 2005, has been having financial troubles. The New York amusement-park chain reported a $150 million loss in the first quarter of the year.

In its third year under new management, the company has been trying to rebrand itself as a family destination and less of a teenage hangout. Families typically spend more on trips to the theme park.

A spokeswoman for Six Flags America said the price changes are not because of financial problems at the corporate level, but merely a response to the slowing economy.

Many of the Six Flags parks are lowering their prices, but not to the same degree.

Six Flags America is the second local entertainment venue to lower prices in recent weeks.

Madame Tussauds, the wax museum in the District, announced earlier this month that it was lowering prices.

Museum ticket prices fell by about 30 percent to $18 for adults, $15 for seniors and $12 for children under 12. Residents of the District, Maryland and Virginia will get an additional discount, making tickets $13 for adults and seniors and $9 for children under 12.



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