- The Washington Times - Tuesday, June 30, 2009

The BET Awards, which turned into a tribute to Michael Jackson on Sunday night, drew 10.7 million viewers to rank as the most-watched program on a cable network this year.

It narrowly beat out last week’s divorce episode of TLC’s “Jon & Kate Plus 8,” which had 10.6 million viewers, according to data released Tuesday by Nielsen Media Research.

Perhaps more starkly than ever before, last week’s Nielsen ratings show how the distinction between broadcast and cable TV is crumbling. The BET Awards and “Jon & Kate Plus 8” each had larger audiences than all but two prime-time programs on broadcast television last week.

The Disney Channel’s “Princess Protection Program” movie debuted Friday to 8.5 million viewers, which also would have ranked among Nielsen’s top 10 broadcast programs.

The audience for the BET Awards was easily the biggest in the history of the event, which began in 2001. It has reached as many as 6.6 million viewers in 2006.

“It meant so much to all of us to be there for our audience at this emotional time,” said Debra Lee, chairwoman of BET Networks.

The premiere of “America’s Got Talent” on NBC was the week’s most popular show. NBC’s summer drama “Philanthropist” also had a respectable showing with 7.1 million people watching its premiere.

Still, CBS won the week on the strength of their drama reruns, averaging 6.5 million viewers. NBC had 5.5 million viewers and narrowly won among the 18-to-49-year-old demographic it seeks. ABC had 4.5 million, Fox 4.2 million, My Network TV 1.3 million, the CW 920,000 and ION Television 700,000.

Among the Spanish-language networks, Univision led with 3.3 million prime-time viewers, Telemundo had 1.33 million, TeleFutura 680,000 and Azteca 160,000.

NBC’s “Nightly News” topped the evening newscasts with an average of 8.4 million viewers. ABC’s “World News” was second with 7 million and the “CBS Evening News” had 5.6 million viewers.

For the week of June 22 through 28, the top 10 shows, their networks and viewerships were: 1) “America’s Got Talent” (Tuesday), NBC, 11.46 million; 2) “NCIS,” CBS, 11.09 million; 3)”America’s Got Talent” (Wednesday), NBC, 10.4 million; 4) “The Mentalist,” CBS, 9.1 million; 5) “60 Minutes,” CBS, 8.79 million; 6) “CSI: Crime Scene Investigation,” CBS, 8.74 million; 7) “Two and a Half Men,” CBS, 8.69 million; 8) “20/20 Special Edition” (Thursday), ABC, 8.17 million; 9) “CSI: Miami,” CBS, 8.01 million; and 10) “Wipeout,” ABC, 7.8 million.

Sign up for Daily Newsletters

Manage Newsletters

Copyright © 2020 The Washington Times, LLC. Click here for reprint permission.

Please read our comment policy before commenting.


Click to Read More and View Comments

Click to Hide