- The Washington Times - Wednesday, September 23, 2009

Reality sets in this week: Jay Leno’s Monday episode had 5.7 million viewers, with demographic ratings on the cusp of what NBC considers profitable in the long term. The season premiere of CBS’ “CSI: Miami” had 13.7 million viewers.

The premiere of “The Jay Leno Show” had 18.4 million viewers Sept. 14, and the audience had slipped to 7.6 million by Sept. 18, Nielsen said.

NBC had mixed results for its critically acclaimed Thursday lineup, which debuted a week early. “The Office” reached a healthy 8.2 million viewers, and the new comedy “Community,” with 7.9 million people, ranked No. 20 for the week. Amy Poehler’s “Parks and Recreation” has problems, though, with an audience of fewer than 5 million people.

The CW’s “Gossip Girl” opened its season with 2.6 million viewers, fewer than last year for the buzzed-about show’s opening. The network said the audience was slightly up in the target audience of young women.

NBC’s Sunday night football matchup between the New York Giants and the Dallas Cowboys in the Cowboys’ new stadium drew just under 25 million viewers, the biggest audience ever for the network’s Sunday night series.

It carried NBC to an easy win last week, as the network averaged 11.6 million viewers in prime time. CBS had 8.3 million viewers, Fox had 5.3 million and ABC had 4.4 million. Bringing up the rear were the CW with 1.9 million, My Network TV with 1.5 million and ION Television with 790,000.

Among the Spanish-language networks, Univision led with 3.5 million viewers, Telemundo had 900,000, TeleFutura had 880,000 and Azteca had 170,000.

After its first week in nearly a year out of the winner’s circle, NBC’s “Nightly News” topped the evening newscasts with an average audience of 8.2 million viewers. ABC’s “World News” had 7.4 million and the “CBS Evening News” had 5.2 million.

For the week of Sept. 14-20, the top 10 shows, their networks and viewerships were: 1) NFL Football: Giants vs. Cowboys, NBC, 24.82 million; 2) “Sunday Night NFL Pre-Kick,” NBC, 18.91 million; 3)”The Jay Leno Show” (Sept. 14), NBC, 18.42 million; 4) “America’s Got Talent” (Sept. 16), NBC, 15.79 million; 5) “NFL Post-Game,” CBS, 15.52 million; 6) “America’s Got Talent” (Sept. 14), NBC, 13.9 million; 7) “Emmy Awards,” CBS, 13.47 million; 8) “The Jay Leno Show” (Sept. 16), NBC, 13.36 million; 9) “Football Night in America,” NBC, 13.36 million; and 10) “60 Minutes,” CBS, 13.12 million.

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