- Associated Press - Friday, August 8, 2014

STURGIS, S.D. (AP) - Among the thousands of motorcycles rumbling through Sturgis this week is one fueled by bacon grease.

Austin, Minnesota-based Hormel Foods Corp. had the bike customized so it can run on fat that’s refined into a biodiesel blend.

The goal is to promote its Black Label Bacon line.

Ad agency BBDO is showing off the Track T-800 CDI at events across the country on a 10-day trip that ends Aug. 29 at the San Diego Bacon Fest.

It’s also producing a documentary on the effort.

___

Online:

https://www.drivenbybacon.com


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