- Associated Press - Tuesday, October 21, 2014

KANSAS CITY, Mo. (AP) - Hallmark Cards Inc. is playing off its historic ties to the Kansas City Royals as the club makes its first World Series appearance in 29 years.

In the 1960s, an artist for the Kansas City-based greeting card giant created the logo for the Royals. The logo features a crown similar to the crown that is part of Hallmark’s logo.

Before the first game of the series against the San Francisco Giants kicked off Tuesday night, Hallmark artists began work on a chalk art mural. The company also invited the public to sign a specially designed greeting card for the team.

The mural says “Go Royals!” and includes the phrase “Crown to Crown.” Similarly, the card reads “From Our Crown to Yours.”

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