- The Washington Times - Friday, January 1, 2016

A new Google Chrome extension lets users scrub mentions and photos of Donald Trump from their browsing experience.

Trump Filter is a Chrome extension that searches websites for references to the Republican presidential candidate and replaces it with a blank space.

“Eliminate Donald Trump from all your web browsing without leaving the Internet,” a description for Trump Filter boasts. “In a political atmosphere where ascendance can be manufactured through attention, the only way to deflate Trump’s political star is through suffocation. Trump can only lose if we turn off the TV.

“Thus, the Trump Filter is presented as part of the antidote for this toxic candidacy. This Chrome extension will identify parts of a web page likely to contain Donald Trump and erase them from the Internet. Share with your friends and eliminate the only currency Trump can spend to win: brand recognition,” the description reads.

The extension launched on Christmas Eve and was developed by Rob Spectre, a self-described “punk rock technolologist.”

“I hope folks will take this opportunity to learn more about the wide field of candidates out there,” Mr. Spectre told CNN.

He said he’s not earning any profits from the free app, “nor was I put up to this by the Republican or Democratic Parties, the Obama Administration, my mother or any other possible sphere of influence. I am doing this out of a profound sense of annoyance and patriotic duty,” he wrote in the FAQ section of the app’s website.

Trump Filter can be set to one of three levels of filtration: mild, aggressive, and vindictive.

No extension exists for television yet, but Mr. Spectre is optimistic: “We hope that enough installs will be a strong signal to the international media that America is ready to move on from this inveterate jackass.”

Despite its 3 1/2-star rating, reviews on the extension appeared to be widely negative, with many users complaining that the filter blocks entire mainstream news sites on even the mildest setting and causes their browser to move slowly.

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