- The Washington Times - Wednesday, July 6, 2016

A Mexican TV reporter is out of a job after a photo surfaced on social media showing locals carrying her down a flooded street.

TV Azteca reporter Lydia Cumming, 24, was covering the devastating flooding in Puebla when two residents offered to carry her, mic in hand, to her next interview so she wouldn’t get her shoes wet, the Kansas City Star reported Wednesday.

Ms. Cumming later said she didn’t have the proper clothing with her on the assignment.

“I try to maintain a good relationship with people and I was afraid I would sound rude if I turned down the favor,” she told the newspaper El Pais. “They carried me two seconds and after I asked them to put me down.”

But a photojournalist on the scene took a picture of her being carried and posted it on her personal Facebook page. The photo quickly went viral and spurred countless memes with the hashtag #LadyReportera.

TV Azteca said in a statement Wednesday that it “does not penalize the dissemination of the images but the lack of respect shown towards neighbors who were part of the reporter’s coverage.”

“For this reason, Lydia Cumming is no longer part of this home. TV Azteca collaborators are obligated to respect all people and the code of conduct that is part of our company,” the statement said.

Ms. Cumming also posted an apology on Twitter.

“I admit my mistakes,” she said. “The photos show a lack of professionalism and tact.

“I love this profession. I’ve covered various floods in which I’ve gotten wet and it has never mattered to me,” she said. “After all of this has quieted down a little, I will continue to look for opportunities.”

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