- Associated Press - Wednesday, May 17, 2017

LINCOLN, Neb. (AP) - Lincoln residents are ready to celebrate the sixth annual Give to Lincoln Day by donating money to help the city’s nonprofits.

The Lincoln Community Foundation will host the online event Thursday. The foundation will boost the effort with $350,000 in matching funds given by multiple supporters of the cause, the Lincoln Journal Star (https://bit.ly/2qsNi1E ) reported.

Foundation President Barbara Bartle said new software allows people to donate early, but the system won’t go live with its “donation leaderboard” until Thursday.

In its first year, Give to Lincoln had almost 190 nonprofits participating. This year, more than 360 nonprofits are expected to take part.

“Last year, we had that horrible storm right in the middle of the afternoon,” Bartle said. “We were so thankful to get to $3.1 (million).”

The foundation reported that 99 percent of donors surveyed last year said they would do it again. According to the data, 90 percent of the nonprofits spent less than $500 and fewer than 20 hours to promote themselves for the event.

“It’s not very expensive for them to run this campaign,” Bartle said. “They don’t have to worry about mailing; they can get their names in front of a lot of people and build their databases, build their donor list.”

Some residents, like Sitaram Jaswal, say they feel that Give to Lincoln Day is part of their civic duty. Jaswal makes donations every year and plans to continue that tradition this time.

“I live in this community and I have an obligation, within my means, to give what I can.


Information from: Lincoln Journal Star, https://www.journalstar.com

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