- Associated Press - Wednesday, September 11, 2019

COLUMBUS, Ohio (AP) - Ohio State University has lost its fight to trademark the word “The.”

The U.S. Patent and Trademark Office turned down the university’s request to trademark “The” when used as part of the school’s name on university merchandise.

OSU submitted the trademark application last month.

The patent office cited the trademark appears to be used for “merely decorative manner” and as an “ornamental feature” that doesn’t appear to function as a trademark that would differentiate the items from others.

The school requested for it to be put on various items including T-shirts, baseball caps and hats.



The office says the university will have to prove the trademark would allow consumers to directly associate the goods with their brand.

OSU says they are reviewing their options and will respond in six months.

Sign up for Daily Newsletters

Manage Newsletters

Copyright © 2019 The Washington Times, LLC.

Please read our comment policy before commenting.

 

Click to Read More and View Comments

Click to Hide