Dollar fatigue clouds vision of 'city living' campaign

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The implementation of the "city living, dc style!" campaign in June is one sign of urban cool emanating from the mayor's office.

Mayor Anthony A. Williams, the policy wonk with the bow tie and Ivy League credentials, is working to attract 100,000 new residents to the District in the next decade.

This was the hopeful vision of his inaugural address in January.

Mr. Williams is in the beginning stages of what promises to be an arduous undertaking, if not a hard sell, in a region that has seen people fleeing the city since the 1950s.

From a population high of 802,178 in 1950, to 571,000 in 2000, the city has made it a practice to send its middle-class denizens to the ever-growing suburbs.

Most of the survivors of the city want what anyone wants: affordable housing, safe neighborhoods, decent public schools and adequate basic services. That does not seem to be a lot to ask of public servants living off the taxpayer dime.

Mr. Williams is concentrating his energies on the neighborhoods east of Rock Creek Park, as well he should. The upper Northwest enclave is hopelessly out of touch with the rest of the city, and hopelessly out of the price range of the urban professionals who are being targeted by the mayor's office.

Sticker shock goes with all too many of the home listings in upper Northwest. Pick a neighborhood, any neighborhood, and the price tag is liable to induce a hard gulp. A glorified tar-paper shack in the Palisades neighborhood, for instance, carries an $875,000 symptom of incredible optimism on the part of the seller.

This reflects the great divide between the haves and have-nots of the city. The difference seemingly extends to basic services as well, considering the anomaly of the well-paved, litter-free, tree-lined streets of upper Northwest.