- House Democrats trying to force unemployment insurance vote
- Sen. Claire McCaskill to tackle sex assault at college next
- Judge’s order preserves NSA surveillance records
- Refurbished Pollock masterpiece goes on display
- Iditarod becomes mad dash for Nome
- ‘Burger King baby’ now seeks birth mom on Facebook
- Study: 2 percent of Americans have new hips, knees
- Friend: Pistorius shot gun out car without warning
- States wrestle with developing, restricting drones
- Japan marks 3rd anniversary of tsunami disasters
SUV supporters answer campaign
What Would Jesus Drive? Apparently a large SUV.
The Sport Utility Vehicle Owners of America is fighting back against a religious campaign with a tongue-in-cheek ad.
“Most people think it’s a ridiculous question, and that’s the approach that we’ve taken toward our own ads,” said Ron Defore, communications director for the association.
The ad shows a middle-age Jesus Rivera standing next to his SUV, with an elbow resting on the passenger-side mirror, as he waves and smiles. On the right, it reads: “What does Jesus drive? We asked him,” followed by a few sentences about Mr. Rivera’s reasons for buying his 1995 SUV.
The first ad in a monthlong campaign will be published today in regional editions of USA Today and then expand nationwide.
Jesus’ son also drives an SUV, but it is midsize, the ad says. The ads do not say what brands of SUVs the Riveras drive.
The nationwide organization represents 24 million SUV owners. The campaign is being started after a slew of anti-SUV ads.
The anti-SUV campaign, started by the Evangelical Environmental Network, says that what a person drives reflects his or her moral choices. It uses biblical references such as “Love your neighbor as yourself” and “Do unto others as you would have done unto you.”
The environmental network was formed to declare the “Lordship of Christ over all creation” and that certain environmental concerns parallel moral issues.
Spearheaded by the Rev. Jim Ball, a Baptist minister and evangelist, the organization started the anti-SUV campaign in November.
For the past few months, Mr. Ball and his wife have been traveling through the Bible Belt in a Toyota Prius, a hybrid gas-electric automobile, to preach the benefits of fuel efficiency as part of a higher authority.
“When you boil down environmental arguments, they’re moral arguments,” Mr. Ball says on his Web site (www.whatwouldjesusdrive.org). “This is part of loving your neighbor.”
No one from his campaign was available to comment yesterday.
Mr. Defore said most of the respondents in an informal poll of drivers — some SUV owners, some not — said they were offended by the “What Would Jesus Drive?” ads, as well as other campaigns equating driving SUVs with supporting terrorism.
By David Keene
Conference showed that the values Reagan cherished still endure
- FCC targets black conservative in TV station fight
- Hillary Clinton campaign received funds from Jeffrey Thompson
- Kim Jong-un calls for execution of 33 Christians
- President Obama goes 'Between Two Ferns' to pitch Obamacare
- Senate Democrats, Republicans spar over restoring unemployment benefits
- EDITORIAL: Senate Democrats pointless all-night global warming talkathon
- CPAC 2014: Despite Ben Carson's speech, gay marriage mostly took a back seat at CPAC
- CARNES: Kissinger's flawed and offensive analysis of Ukraine
- Bill Clinton poses for photo with Bunny Ranch prostitutes
- Hard-fought congressional election in Florida is seen as a bellwether
Pope Francis meets his 'mini-me'
Celebrity deaths in 2014
Winter storm hits states — again