Advertisers go skin deep

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Lisa Marloralready had two jobs when she decided to get into the advertising business -- as a human billboard.

For $1,000, a company can have its message displayed for two weeks on the 36-year-old West Virginian's forehead or stomach. She is among thousands of Americans who are offering parts of their bodies as advertising space to companies through temporary tattoos.

Ever since Andrew Fischer, a Web-page designer from Nebraska, received $37,375 in January to proudly wear SnoreStop's red logo on his head, everybody from aircraft mechanics to real estate agents have been itching to stamp their flesh with ink.

"You only live once," Miss Marlor said. "It's time for a change."

Miss Marlor decided to brand her body after taking a class about online auctions. She started thinking about different ways to market and stumbled across Advertiseyourbody.com.

The two-month-old company from Vancouver, Wash., connects advertisers with body parts.

Miss Marlor said she preferred a temporary tattoo on her belly or brow, but that she was willing to get a permanent mark on her arm, ankle or back.

Ideally, Miss Marlor wanted a tattoo that represented a weight-loss company, such as Jenny Craig or Weight Watchers, because she was trying to drop a few pounds.

But in the end, she just craved ink.

"The more colorful the better," she said.