The world is flat

• Article
• Comments ()
• Click-2-Listen
• Videos

By

SAN DIEGO

The world is getting flatter, everywhere you look.

From big-screen TVs to tiny digital music and video players, flat-panel screens are taking over the world. As they do, they're pushing venerable cathode-ray tube (CRT) televisions and computer monitors the way of the transistor radio.

"It's a flat world," said Ross Young, founder and president of Austin, Texas, research company DisplaySearch, which tracks the booming flat-panel business.

By the end of this year, nearly 90 percent of all computer monitors and more than 40 percent of all televisions sold in North America are expected to have flat-panel screens, according to figures released last week by DisplaySearch.

At least in North America, those hulking CRT monitors that were a staple of the computing industry since its infancy will probably disappear by the end of the decade, Mr. Young predicted.

Tube TVs, which have their roots in the 1920s, will likely be all but gone by 2015.

"CRTs are big and bulky. Flat panels are sleek and sexy," Mr. Young said at an industry conference that his company sponsored here last week. He said there may be a market for cheap, small CRT televisions and monitors in developing countries in the next decade, but not much of one.

Along with wide consumer appeal, what's driving the surge in slim screens is declining prices as more flat-panel factories gear up overseas. Many manufacturers, meanwhile, have slashed profit margins in reaction to cutthroat competition.

In 2005, the average price for a 42-inch LCD (liquid crystal display) television was about $3,100, about a third what it was a year earlier, according to DisplaySearch.