Firms promote hanging up while driving

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Can they hear you now? Company executives sure hope not.

Businesses are prohibiting workers from talking on cell phones when driving on company time in an effort to avoid accidents, even though the law permits dialing and driving.

Pepco Holdings Inc. forbids workers from talking on any phone hand-held or hands-free while driving the local electric utility's cars, spokesman Bob Dobkin said.

Giant Food implemented travel guidelines in 2005 that ask employees to refrain from answering calls on the road.

Verizon Wireless, however, requires employees to use a hands-free device or headset in case they have to talk on a wireless phone while driving, said spokesman John H. Johnson. The company's policy does not allow workers to manually dial or look up phone numbers when driving.

Even network test drivers, the "Can you hear me now?" employees, undergo special driver safety training.

Distracted driving accounted for at least 6.4 percent of crash fatalities in 2004, according to the U.S. Department of Transportation.

Increased reliance on cell phones has led to a rise in the number of people who use them at the wheel in company-owned or operated vehicles. Driver cell-phone use increased in 2005, with 6 percent of drivers on hand-held phones nationwide compared with 5 percent in 2004, according to a survey by the National Highway Traffic Safety Administration.

Many employees think they can safely talk and drive, particularly with a headset or hands-free equipment.

Studies, however, show that talking on a hands-free cell phone can impair driving.