- ISIL creates all-female brigade to terrorize women into following Sharia law
- ISTOOK: Obama wants to be impeached
- Obama to Latin leaders: Help with border
- Military bans troops from Baptist church event honoring ‘God’s Rescue Squad’
- ‘Pocket drones’: U.S. Army developing tiny surveillance tools for the next big war
- Belgian cafe posts sign: Dogs allowed, but Jews stay out
- Gen. Dempsey: Pentagon studying Russian readiness plans not viewed ‘for 20 years’
- John McCain: Botched, two-hour execution of murderer is ‘torture’
- House GOP ready to move border bill
- Bomb squad called after live WWII artillery washes on Cape Cod beach
NBC draws ire for not streaming Olympics ceremony
Question of the Day
NEW YORK — A look at media coverage of the Summer Olympics:
Even before NBC signed on for its coverage of the Summer Olympics in London on Friday, it drew a storm online for its decision not to stream the opening ceremony digitally. Despite the grumbling, it's a decision that may pay off for the network.
NBC Universal has promised to stream live online every athletic competition in the Summer Games for the first time. But the opening and closing ceremonies were always planned to be shown on tape delay, a network spokesman said. Coverage began shortly before 8 p.m. on the East Coast, about the same time that spectators in London — which is five hours ahead of New York time — were filing out of Olympic Stadium.
NBC Sports spokesman Christopher McCloskey said the ceremonies "are complex entertainment spectacles that do not translate well online because they require context, which our award-winning production team will provide for the large prime-time audiences that gather together to watch them."
Many people took to Twitter to complain Friday that they felt cheated by the decision, and provided online links to other outlets, like the BBC, that were streaming the ceremony online.
The website for Business Insider said "boo" about NBC's decision and offered two separate links. The popular sports website Deadspin posted a link to the BBC stream and urged its followers to watch it as a way of sendingNBC an obscene gesture.
CNN's Piers Morgan, who was tweeting details about the ceremony in the late afternoon, tweeted shortly before 7:30 p.m. ET: "Laughable that America is yet to start watching the Olympic ceremony on TV. Seriously."
But NBC executives will gladly trade the complaints for a repeat of what happened four years ago in Beijing.
The network similarly offered the opening ceremony then on tape delay and there were many complaints, although less widespread because of a less wired world. But all the talk about the ceremony in the hours before it was televised created a buzz, and the 34.9 million people who watched it was the largest opening ceremony audience in 12 years. NBC makes most of its money through its prime-time advertising, and the strong opening night ratings set a tone that continued throughout the Games.
By Mark Davis
The nation founders, the Lone Star State thrives
- Rahm Emanuel: Send illegal immigrant shelter kids to Chicago
- Washington Times strikes content and marketing partnership with Redskins
- D.C. seeks stay in order striking down ban on handguns in public
- 'Pocket drones': U.S. Army developing tiny spies for the next big war
- CURL: Obama, staffers not even pretending any more
- DCCC raising money on suggestion Obama impeachment is imminent
- NAPOLITANO: What if our democracy is a fraud?
- Ohio university quiz implies atheists are naturally smarter than Christians
- ISTOOK: Obama wants to be impeached
- Federal judge rules D.C. ban on handguns in public is unconstitutional
Obama's biggest White House 'fails'
Celebrities turned politicians
Athletes turned actors
20 gadgets that changed the world
Fighting in Iraq